June 2012
1 post
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Mobile campaign for RedBull's "Crashed Ice" event... →
Great post by Chantal Tode at MobileMarketer.com about a campaign promoting RedBull’s Crashed Ice event that focused on exploiting the effectiveness of the mobile/social convergence.
September 2011
1 post
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The [Near] Future of Fashion & Mobile
This past June I wrote a post called How Mobile is Fashion?. As of the end of September, 2011, I still receive comments from you on how great the topic is, and I’ve also received various requests to expand on that post as technology evolves. This post is a reaction to the requests I received, and I look forward to receiving your feedback below as well.
One of the new leading technologies...
August 2011
1 post
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July 2011
1 post
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QR Codes and Fashion: A great post by Stephanie...
This post is a direct re-blog from a Mashable post written by Staphanie Buck.
The artist who brought you Twitter’s fail whale has joined the fashion realm — but still with a tech twist. Yiying Lu debuted Wednesday two of her 10 illustrations that will appear inMeets Obsession magazine’s “10 Most Intriguing in Fashion” feature next month.
Lu shared her interpretations of fashion icons...
June 2011
8 posts
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How Mobile is Fashion?
Fashion leads trends in so many different ways, but when it comes to mobile, fashion lags far behind other industries. Mobile is social, instant, broad-reaching, accessible and actionable — all attributes of fashion as well! So why has the fashion industry lagged behind when it comes to mobile? There are a variety of reasons, but the most important is probably timing. Mobile...
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Are Social Networks Really at the Mercy of Mobile...
Social network usage is still increasing (although according to InsideFacebook, Facebook recently lost 6MM, or 4% of its users in the US), and many believe the current exponential growth is attributed to the sharp increase in smartphone penetration.
To put this all into perspective, consider the following: more people own smartphones than personal computers in India, India’s population...
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Has Apple Created the Perfect Social Mobile...
The convergence of social and mobile has never been more apparent or critical, and this blog will focus on the intersection of the two platforms.
Most industry experts agree that social networks are being accessed by mobile devices more than computers (and this is only trend is only expected to increase in the coming years) and yesterday Apple announced the integration of Twitter into iOS5 at...